mCube Named MEMS Start-Up of the Year at MEMS Executive Congress; Wins Technology Showcase Competition with its Software Gyro

Industry Recognition Highlights mCube’s Growing Leadership Position in the MEMS Industry

SAN JOSE, CA – November 13, 2014mCube, provider of the world’s smallest MEMS motion sensors, today announced the company secured three awards at last week’s MEMS Executive Congress for its significant innovations in MEMS and sensors. Based on online votes from colleagues, partners, suppliers and customers, mCube was named “MEMS Start-Up of the Year” and its leading accelerometers secured runner up for “Best MEMS/Sensor Device of the Year.” In addition, mCube’s iGyro™, the industry’s first software-based gyroscope, took first place in the MEMS & Sensors Technology Showcase, where six finalists competed on stage and were voted on by conference attendees.

Named MEMS Start-Up of the Year
mCube was honored as the “MEMS Start-Up the Year” in the second annual “Best in MEMS and Sensors Innovation Awards” celebrating innovation in the MEMS and sensors industry. These awards are granted to individuals, organizations and businesses that have made a positive and substantive impact on the world through their MEMS and sensors technology, and are selected via online votes by colleagues, partners, suppliers, and customers.

Captured First Place in the 2014 Technology Showcase
mCube took first place in the 4th Annual MEMS/Sensors Technology Showcase, a live demo where six finalists competed for attendees’ votes and the title of “winner.” As part of the showcase, mCube demonstrated the industry’s first software-based gyroscope optimized for Android smartphones and tablets. By enabling “virtual” gyroscope functionality on all mobile devices, mCube’s iGyro delivers immersive, 9DoF (9 Degrees of Freedom) motion gaming and augmented reality experiences to phone and tablet users, while halving the power, cost and board space compared to hardware-based discrete solutions.

Voted Runner Up for Best MEMS/Sensor Device of the Year
With more than 70 million units of its leading accelerometers shipped, mCube was voted runner up for the “Best MEMS/Sensor Device of the Year.” The award is granted to individuals, organizations and businesses that have impacted the world with its MEMS and sensor technology, and highlights the rapid success mCube has made since its inception in 2009.

About mCube
mCube makes the smallest motion sensors in the world. As a technology leader, mCube aspires to be the enabler for the Internet of Moving Things by putting a MEMS motion sensor on anything that moves, improving the way consumers live and interact with technology. mCube is backed by leading investors and has already shipped over 70M units. For more information, visit www.mcubemems.com. Follow mCube on Twitter @mcubemems

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Press Contact:
Nicole Conley
Tanis Communications
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Nicole.conley@taniscomm.com

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